Custom Stand
- Space
- From 48m²
- Surface
- SAR 500 /m²
- Add-on
- Booth design & setup
Blank canvas space. Maximum flexibility. Tailor-made experience. For single or double-height stands.
Jeddah International · Motor Show
The 20th edition
November 4–7, 2026
Jumada al-Ula 24–27, 1448 AH
JCEE, Jeddah
Our partners
- Integrated Solutions Co. for Events
- Jeddah Chamber
- Saudi Automobile & Motorcycle Federation
- JCEE
[Exhibition location]
Jeddah, the oldest automotive stage in the Kingdom of Saudi Arabia. Inspired by Saudi Arabia's passion for automotive excellence and the transformative goals, JIMS captivates the region with the latest global designs, cutting-edge technology, and manufacturing advancements.
Vision 2030 Alignment
Showcasing the Kingdom's direction toward a sustainable transportation future and localizing the electric vehicle (EV) industry.
The Ultimate Venue
Hosted under the official Jeddah Events Center, spanning over 16,000 square meters of indoor and outdoor space.
An Unmatched Audience
Connecting manufacturers directly with the region's active car buyers, investors, and a rapidly diversifying market.
- 100+
- Journalists
- 1,000
- Pros & guests
- 10,000+
- Visitors
[Under the patronage of]
HRH Prince Khalid bin Sultan Al Abdullah Al Faisal
President of the Saudi Automobile & Motorcycle Federation
Mohammed Yousuf Naghi
President of the Jeddah Chamber of Commerce and Industry
[Visitors]
Attend JIMS 2026
Register now and be part of the experience
[How can you participate?]
Curated brandexperience
With several opportunities, ranging from blank canvas space, to easy-to-adapt framework, and towards new thematic spaces, we bring flexibility and efficiency for you to tell your brand story.
Plug & Play Booth
- Space
- 50m² to 400m²
- Surface
- SAR 500 /m²
- Booth
- SAR 2,500 /m²
1.65 m walls with graphics, 3 open sides, raised flooring, tall identification totem, furniture package, basic electrical supply, rigging & lighting, meeting room / lounge area.
Thematic Spaces
- Space
- Curated zones
- Price
- Bespoke
- Terms
- Upon request
Bespoke packages: Auto Display Lens, Audience Activation Spaces, Conversation Spaces.
[Programme]
The JIMS dashboard: reach & impact
- 01. Press Day
November 4, 2026
A full morning, in the spotlight in front of Arabian press.
100+ journalists, 10+ press conferences, 20% of foreign journalists, 10+ countries
- 02. VIP Night
November 4, 2026
For those who want the privilege to be the first to see the show and connect with the industry.
1,000 pros & guests, 50+ key influencers, 10+ curated sessions/talks
- 03. Visitors Days
November 5 to 7, 2026
Three days for visitors to get closer to the exhibits and entertainments.
10,000+ visitors, 60% Saudis, 40% World, 2.5 hours spent
[Why exhibit]
Why JIMS 2026 is the placeto discover the futureof automotive
Your brand showcase
An opportunity to create a branded experience for visitors to discover new products without sales pressure
Visitor + media impact
JIMS plug-and-play platform for simultaneously reaching visitors, Arabian media, and industry professionals in one.
All-in-one package
Unlike solus brand activations, there is no additional advertising or digital budget required for reach.
Flexible scale
JIMS offers multiple ways for exhibitors to engage, suited to all budgets and ambitions.
[Thematic spaces]
Bespoke packagesupon request
The curated zones will offer new high profile opportunities for brands to participate and showcase vehicles or technologies. Within these zones, exhibitors and visitors will discover additional curated moments to inspire and connect.
[Marketing]
Marketingrecommendations
- 01
Virtual Reveals
Showcase your latest and greatest vehicles to a global audience like never before.
Metaverse showcase for international reveals, celebrating the best of 2026 show and bringing highlight moments to remote audiences
- 02
Challenges & Competitions
Adding an experience will offer new possibilities to connect with the audience and have an extended presence.
Supporting auto industry students and young innovators to participate in a competition
Select one to enquire about it
[On the programme]
What the showdelivers
Scheduled brand launches will happen throughout Press Day to ensure that the media have access to the big news of the show.
[Press Day]
Visitors get an exclusive first look at global premieres, production-ready electric vehicles (EVs), and futuristic concept cars.
[Visitors Days]
Guests will have an exclusive opportunity to experience all brand stands and zones before the experience opens to the public.
[VIP Night]
A dedicated media centre will provide studio space, technical support, and access to state-of-the-art broadcast facilities.
[Press Day]
Attendees can register to drive the newest models on closed tracks or local routes to test performance and comfort.
[Visitors Days]
[FAQ]
Frequently asked questions
JIMS 2026 runs November 4 to 7, 2026 at JCEE, the Jeddah Center for Exhibitions and Events, spanning over 16,000 square meters of indoor and outdoor space.
1.65m walls with graphics, 3 open sides, raised flooring, a tall identification totem, a furniture package, basic electrical supply, rigging & lighting, and a meeting room / lounge area.
Custom Stands start from 48m² at SAR 500/m² for surface, for single or double-height stands. Exhibitors can book a double-height stand to increase visibility, and add booth design & setup.
Press Day (Nov 4) is a full morning in front of Arabian press, with 100+ journalists from 10+ countries. VIP Night (Nov 4) welcomes 1,000 pros & guests and 50+ key influencers, before the experience opens to the public.
10,000+ visitors across the three Visitors Days (Nov 5 to 7): 60% Saudis and 40% World, spending 2.5 hours on average.
Yes. Thematic Spaces are bespoke packages upon request: Auto Display Lens, Audience Activation Spaces and Conversation Spaces.
[Blog & news]
News and updates.
Book your spot now
For registration and information